Wednesday 6 October 2010

Working long hours

Image representing Information Architects as d...Image via CrunchBase
I've recently came across an interesting quote:

"There are exceptions, but we believe that working over hours as a habit leads to bad work."

It's a quote from the About page of Information Architects, one of the leading design firms. They go even further than that:

  • We don’t do free pitches.
  • We don’t work on weekends.
  • We don’t work crazy long hours.
  • We don’t finish presentations five minutes before the deadline.

It actually reflects perfectly how I feel about doing things. Not surprisingly they are a studio with a strong European background. And yet they achieve world class results. 

I actually don't think I should add anything to this!   

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